Google Off Campus Drive | Associate Product Marketing Manager

Qualifications

Minimum qualifications:

• Bachelor’s degree or equivalent practical experience.
• Less than 3 years of full time work experience in any industry.

Preferred qualifications:

• Knowledgeable about and passion for Google’s products and the technology industry.
• Ability to think across disciplines, industries, cultures, and scenarios, with a global mindset.
• Excellent analytical skills, with capacity for developing and understanding strategy.
• Developed program management and communication skills.
• Interest in marketing, brand management, strategy consulting, agency, technology, or related fields.
• Comfort with ambiguity and agility.

Roles & Responsibilities:-

As an Associate Product Marketing Manager (APMM), you will be part of the APMM Program, Google’s global program for early career Marketers. During your time in the program, you will work on priority marketing projects in your organization, develop a breadth of marketing skills, join a strong community of peers and alumni, and be supported by dedicated mentors and senior leaders

• Assist in defining and executing go-to-market strategies and campaigns for new product or feature launches and measure efficacy against key KPIs.
• Assist in developing programs aimed at acquiring customers (including business strategies, messaging, collateral, events), increasing our engagement with them and measuring the efficacy of such programs.
• Support team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users.
• Assist in developing client and executive narratives and presentations, case studies, and content designed to accelerate the business momentum to better engage Google’s customers and agency partners.
• Assist in executing marketing related tasks within the scope of a larger product or project, under guidance from the manager.