Web Analytics Job Vacancies At Adobe :-
Adobe is hiring candidates for the role of Web & Testing Analyst / Specialist for the Bangalore, Karnataka, India locations. The complete details about Web Analytics Job Vacancies At Adobe are as follows.
Company Name:- | Adobe |
Required Education: | Bachelor’s degree or MBA or equivalent |
Required Skills: | Adobe Analytics (strongly preferred), CJA, Google Analytics, or Core Metrics Programming languages such as R, Python, or SQL |
Salary Range: | Upto INR 8 LPA – 12 LPA |
Job Category: | Marketing and Strategy |
Qualifications
- Bachelor’s degree required along with practical business experience in analyzing data. MBA or equivalent in a quantitative field like Economics, Statistics, Engineering, or IT a plus
- Experience in analytics and/or marketing analytics. Experience in B2C and eCommerce is preferred.
- Experience with web analytics tools such as Adobe Analytics (strongly preferred), CJA, Google Analytics, or Core Metrics
- The candidate should be proficient in programming languages such as R, Python, or SQL for data extraction and data integration tasks.
- Expert in AB testing, design of experiments, the mathematics of statistical hypothesis testing coupled with the ability to extract relevant business insights across multiple tests.
- Knowledge of test design and combining disparate data sources is a plus.
Job Description & Responsibilities:
The Web & Testing Analyst role within the A.com DMe Analytics team at Adobe is focused on driving customer insights and analytics for the Digital Media business, specifically for Adobe’s website, Adobe.com. This position requires expertise in web analytics, A/B and multivariate testing, and working with a variety of tools within the Adobe Marketing Cloud and Big Data environments.
- Assess, interpret & analyze data to deliver insight and understanding of customer behavior on Adobe.com. Review test hypotheses, help develop comprehensive test plans and success metrics, performing quality assurance on test cells, and delivering a detailed analysis of the test results and create test summaries using both behavioral and voice of the customer analytics to provide actionable insights for key business collaborators.
- Proactively identify and analyze trends within the data to understand visitor behavior, market dynamics, and site performance metrics. Use Adobe’s analytics tools to analyze test results, provide interpretation and recommendations to aid marketing decision making.
- Partner with Marketing, Finance, Product team and eCommerce teams to support RTB process, Launch measurements etc. Ability to understand different Adobe data sources to drive all the cross-surface journey optimization.
- Partner with Data engineering team to build comprehensive reports and dashboards to visually communicate key insights, deliver findings in a clear format. Make complex findings easily understandable, by highlighting key takeaways and actionable recommendations.
Skills Required
Changing the world through digital experiences is what Adobe’s all about. Adobe give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! Adobe is passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
Adobe is on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. Adobe realizes that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
Web Analytics Job Vacancies At Adobe Application Process:-
Apply In Below Link
Apply Link:- Click Here To Apply (Apply before the link expires)
Note:– Only shortlisted candidates will receive the call letter for further rounds